Tuesday, October 31, 2006

De Kijk van van Dyck: Eco-marketing

'De Kijk van Van Dyck' is my weekly column in the Flemish newspaper: De Standaard.

This week's column is about eco-marketing.

Consumers are getting more and more socially and ecologically aware. Clever maketers are already actively tapping into this growing awareness. Read all about it at here.

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